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QR code tool · dynamic · trackable

QR codes that match your brand identity.

Create QR codes with your logo, brand colors, and custom patterns. Choose dot styles and corner shapes that match your visual identity. Track scans to measure the performance of your branded materials.

Try Reqlick free for 14 days. No credit card required.

How it works

Everything you need for branded QR codes.

Design and track branded QR codes that match your company identity.

The code

Design QR codes with your brand elements.

Add your logo, set brand colors, and choose dot and corner styles. Every QR code you create reinforces your brand. Customers see your logo and colors, not a generic black-and-white square.

  • Logo integrationYour company logo sits in the center of the QR code. Scannable and recognizable.
  • Brand colorsUse your exact brand hex codes for foreground and background colors.
  • Pattern and corner stylesChoose dot shapes, corner styles, and eye patterns that align with your brand aesthetic.

Placement

Customize every visual detail.

Go beyond colors and logos. Choose dot patterns, corner shapes, and eye styles that make your QR code unmistakably yours. Every element is adjustable so the final code fits your brand materials.

  • Dot patternsPick from square, rounded, or circular dot styles for the body of the QR code.
  • Corner and eye shapesSelect corner radius and eye patterns that complement your brand look.
  • Download in any formatExport as PNG for digital use or SVG for crisp print at any size.

Scan analytics

Track branded code performance.

See how your branded QR codes perform. Track scans by location and device. Understand which placements and campaigns drive the most engagement.

  • Track total and unique scans for each branded QR code
  • See geographic distribution of scans by city and country
  • View device and browser breakdowns for your scans
  • Export scan analytics for brand marketing reports
Questions

Your questions, answered.

How do I match a QR code to my brand guidelines?

In Reqlick, enter your exact brand hex codes for the foreground and background, then pick dot patterns, corner shapes, and eye styles that suit your visual identity. Add your logo to the center. Keep the foreground darker than the background, since low-contrast or inverted colors can stop phone cameras from reading a branded code.

Can a branded QR code use my own domain instead of a generic short link?

Yes. Connect a custom domain in Reqlick and your QR codes can use it, so anyone who previews the link sees your brand. The custom domain limit is 1 on Starter, 3 on Pro, and 25 on Business, which suits companies running several brands. HTTPS is included on every connected domain at no extra cost.

How do I report on branded QR code performance for a marketing review?

Reqlick tracks total and unique scans for each branded QR code, plus city, country, device, and browser. Export the scan analytics for your report and group codes by campaign or placement. When codes share the same design, differences in scans point to placement rather than styling, which keeps the review honest.

Which file format should I download a branded QR code in?

Reqlick lets you download branded QR codes as PNG, SVG, or JPEG. Pick SVG for print, because vector files stay crisp on packaging, banners, and signs at any size. Pick PNG for websites, email, and social posts. Use JPEG when a design tool or print shop asks for it, and check that your brand colors still look right.

Print the code once. Change where it points any time.

Create short links, QR codes and file links with tracking built in. Try Reqlick free for 14 days.

No credit card required.